Anita Lawless Coaching
Anita Lawless is an accredited EMCC Transformational Coach, Three Principles Practitioner and holds a first class degree in Psychology and Counselling. She works with individuals and businesses to establish, maintain and enhance mental fitness – for work, for life, for people. Her ethos is simple…… wherever we are in life, nobody can leave their humanity at the door. That underlying humanness is the central plank of her work – for people to develop mental health awareness, reduce stigma and have the knowledge, tools and confidence to understand and look after their own mental health, they need evidence based, up to date information, and recognise that fear, anxiety or depression is a natural response, not a deficiency or a fault. Just being human. Understand the problem and we are on the right road to a solution.
In support of her corporate work, I have provided the words for the web site, put my creative hat on and designed a logo, put together corporate information packs outlining a programme of sessions for organisations to run across their teams to support mental fitness and worked closely with Anita to make sure that everything that goes out is in her voice and says what she wants it to say. That is crucial – when writing for other people, it must reflect their own tone and pitch, it must be a true and accurate reflection of them, their business and their proposition. Whatever the media, being authentic is key.